Yacarlí Carreño Santamaría

Hi! Thanks for stopping by!

I am a communication and marketing specialist and I create specialized strategies and content for brands and personalities.

I have great experience managing teams; directly managing customer relationships; and I am an organized, independent and creative professional. I know how to translate customer needs very well and turn them into deliverables.

Communication, in any of its forms, is my main work tool. I am very good at writing, I love telling stories and I would love to meet and tell yours.

I want to use my experience and skills to connect, help others connect, research, innovate and grow as a team.

Ask me whatever you want!

Special collaborations

I have had the opportunity to write in magazines and media as a specialist and, thanks to some interviews, I have also been able to express my points of view about different topics.

Here are some of those special works and collaborations.

Photo by NeONBRAND on Unsplash Yacarlí Carreño Santamaría / Trabajos especiales y colaboraciones

Yacarlí Carreño Santamaría / Trabajos especiales y colaboraciones

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Estado de alarma, crecimiento personal y coronavirus / Yacarlí Carreño Santamaría

Estado de alarma, crecimiento personal y coronavirus / Yacarlí Carreño Santamaría

YACARLÍ • 13th March 2020

Estado de alarma, crecimiento personal y coronavirus

Every crisis can also be an opportunity. Let's see if talking about personal growth and coronavirus is compatible in these uncertain days...

Yacarlí Carreño Santamaría / Trabajos especiales y colaboraciones

123Emprende • 31st January 2019

Las empresas españolas no cuentan con espacios adecuados para trabajar

Reference about my participation in creating a new change management methodology for digital business transformation hand in hand with the DoWe team in Spain.

Yacarlí Carreño Santamaría

Concierto de Beyoncé y Jay-Z en Barcelona: renovación de votos mainstream / Yacarlí Carreño Santamaría / Cenar en Barcelona blog

Cenar en Barcelona blog • 23rd July 2018

Concierto de Beyoncé y Jay-Z en Barcelona: renovación de votos mainstream

The Cenar en Barcelona blog invited me to write a chronicle about the concert of Beyoncé and Jay Z in July 2018 in the city of Barcelona as part of their OTR II world tour.

Behind The Showroom

Yacarlí Carreño Santamaría / Behind The Showroom

BEHIND THE SHOWROOM • 8th March 2018

Del Día de la Mujer, la moda y otros asuntos

Fashion, like any other subject, will always be as superficial as we want to see it. We can stay on the surface forever, talking about kittens, fashionable collars and things that are or are not trending. But we can always go deeper ... Here is the collaboration that I wrote with Antonella Fonseca for Behind The Showroom.

Behind The Showroom

Yacarlí Carreño Santamaría / Behind The Showroom

BEHIND THE SHOWROOM • 31st January 2018

Quiero ser una chica con estilo VI: ¿cómo?

Everyone wants to do more: have more style, be more trendy, have more followers…. Always more. In the last part of this series of articles I wrote for the fashion blog Behind The Showroom I talk about this topic.

Behind The Showroom

Yacarlí Carreño Santamaría / Behind The Showroom

BEHIND THE SHOWROOM • 16th January 2018

Quiero ser una chica con estilo V: y pertenecer a una comunidad cool

Many times the idea of projecting our personal image goes through the desire to connect with others whom we consider cool, trendy or related. The need for socialization is one of the most human characteristics of the human being. Here you can read the fifth part of this series that I wrote for Behind The Showroom.

Behind The Showroom

Yacarlí Carreño Santamaría / Behind The Showroom

BEHIND THE SHOWROOM • 9th January 2018

Quiero ser una chica con estilo IV: ¿y sobre la privacidad?

At the moment, many debates on the Internet raise the idea of the effect of the network on privacy and on the ability to control our intimate lives through the Internet. This is what I talk about in the fourth part of this series of articles that I prepared for Behind The Showroom.

Behind The Showroom

Yacarlí Carreño Santamaría / Behind The Showroom

BEHIND THE SHOWROOM • 12th December 2017

Quiero ser una chica con estilo III: A través de los nuevos medios

¨Internet is the fabric of our lives right now. It is not future. It is present.¨- Manuel Castells. With this quote -which I love- I start the third part of the series of articles I wrote for the fashion blog Behind The Showroom. Read on ...

Behind The Showroom

Yacarlí Carreño Santamaría / Behind The Showroom

BEHIND THE SHOWROOM • 5th December 2017

Quiero ser una chica con estilo II: La identidad en los perfiles

The constant construction of individual profiles on social networks allows us to organize the characteristics of our identity that we want to project. We turn our virtual being into a kind of advertising message, with the specific objective of finding and letting ourselves be found. Here is the second part of the series I wrote for Behind The Showroom.

Behind The Showroom

Yacarlí Carreño Santamaría / Behind The Showroom

BEHIND THE SHOWROOM • 28th November 2017

Quiero ser una chica con estilo I: El ser y la imagen en las redes sociales

The internet and social media have revolutionized everything globally, locally and even personally. Revolutions that have also permeated the fashion world - and have emerged from the fashion world too. Here you can read the first part of a series of articles that I prepared for the fashion blog Behind The Showroom.

Consejos para enviar tu campaña de email marketing en Navidad / Yacarlí Carreño Santamaría / MailUp blog

MailUp Blog • 8th December 2015

Consejos para enviar tu campaña de email marketing en Navidad

Email marketing article collaboration for the MailUp company blog.